Who We Are
Upstate New York’s Premier Beverage Distributor
Since 2013, We’ve Done Business In A Way That Builds Lasting Relationships.
What We Believe In
We hold ourselves to professionalism, common sense, and adaptability. We’re driven to be the best beverage distribution company in the world by continuously improving employee and customer satisfaction- and we won’t ever stop.
Honesty, giving back, and taking care of our people are the cornerstones of our company. These values have developed lasting relationships with our communities, customers, suppliers and employees.
We have a thirst for exceptional beverages, whether that’s a cold beer, a smooth whiskey, a crisp cider, a refreshing hard seltzer, or a fine wine, We represent great brands.
What We Do
We Create Distribution To Bring Exceptional Brands To Our Customers.
Our portfolio of beer, wine, spirits & more offers retailers one-stop shopping.
As part of the three-tier system, we partner with breweries, wineries, distilleries and other talented suppliers to grow our collective business through consultative sales, strategic marketing, and timely delivery.
We’re also a proud division of The Sheehan Family Companies, a distribution network spanning five generations since 1898. Craft New York brings The Sheehan Family Companies’ strengths and years of experiences to our local markets, while staying true to our Upstate New York roots.
We partner with premium breweries, distilleries, wineries, and quality beverage makers to distribute an incredible array of products.
From storing, to delivery, and all the marketing, sales, and service in between, we ensure the beverages consumers love find their way to them.
Distributors safely deliver products to retailers ensuring consumers can find brands they love at their favorite stores, restaurants, and bars.
Our Team Leaders
Kim RejniakGeneral Manager
John DicairanoSales Manager
Dave MaliwackiOperations Manager
Jason PomerantzAccounting Manager
Dan Pomarico-MaxsonSales Administration & Key Accounts Manager
Dennis StevensDelivery Manager
Anthony KousoulosWarehouse Manager
Nicholas NuzzoliloBrand Manager: Beer, Cider & Emerging Brands
Melissa BustoAssistant Sales Manager: Wine & Spirits
Scott DelcoreAssistant Sales Manager: Northern Footprint
Joe PragayAssistant Sales Manager: Southern Footprint
Chris ThompsonArea Sales Manager: Capitol Region
Greg PasicznykArea Sales Manager: Albany / Columbia / Greene / Rensselaer Counties
Ryan CollinsArea Sales Manager: Northern Hudson Valley
Mike Van RiperArea Sales Manager: Mid Hudson Valley
General ManagerSFC employee since 2012
Kim has worked for the Sheehan Family Companies since 2012, first as a joint analyst for Union Beer and Craft NY and then transitioned fully to the sales department at Craft NY in 2014. She assumed the role of GM in 2016 and has worked with a great team growing and building Craft NY. Prior to working for the SFC, Kim worked in corporate finance for Duff & Phelps (now Kroll) in their valuation group. She holds a BFA with honors from New York University and an MBA from the University of Massachusetts Amherst.
Kim resides in the Hudson Valley with her husband, daughter, son, and dog, Gronk.
Accounting ManagerEmployed since 2022
Jason has worked for the Sheehan Family Companies since April 2022 as the Accounting Manager. He brings with him years of corporate accounting experience, which includes staff accounting responsibilities with Coca-Cola Enterprises, Accounting Department Head & Controller responsibilities at a family-owned HVAC company in the Hudson Valley as well as Internal Audit responsibilities for a Northeast Region propane distribution company. He holds a bachelor’s degree in accounting from Marist College. From his schooling and experience, he looks to instill discipline and strives to improve process and procedure within the accounting department. He resides in the Hudson Valley with his family and enjoys camping, hiking, live music and has been known to home brew from time to time.
Sales Administration & Key Accounts ManagerEmployee since 2014
Dan has been a part of the Craft NY team since 2014. Throughout his tenure at Craft NY, Dan has been lucky to see many sides of the industry. He joined the Craft NY team as the Operations Analyst, where he oversaw the delivery routing while assisting with many other aspects of the Operations department. His role evolved to Senior Analyst in 2016, where he oversaw multi-department projects, while providing support for the Sales and Pricing analysts. In 2020 he fully transitioned to the sales team to oversee Key Accounts. Dan holds a Bachelor’s degree in Computer Science from SUNY New Paltz.
Delivery ManagerEmployed since 2013
Dennis has worked for the Sheehan Family Companies since 2013. Dennis brought with him over 20 years of experience in delivery, warehouse management and general management. He began as a warehouse manager and quickly assumed the delivery and fleet management positions where he has built a great delivery team with a positive attitude and has controlled a growing delivery fleet. Dennis and his wife have lived locally in the area for over 30 years.
Warehouse ManagerEmployee since 2013
Anthony has worked for The Sheehan Family Companies since 2013 as a night crew member, then transitioning to the day shift, until becoming the first Inventory Control Coordinator for Craft NY in 2013. Anthony became Warehouse Manager in 2017 and has continued to improve upon inventory processes and warehouse functions as well as becoming involved in the logistics of internal freight lanes. He is a United States Army Veteran having served from 2000-2006. Anthony holds two A.A. Degrees in English Literature and Journalism. Originally from New Jersey, Anthony, his wife and two children have resided in the Hudson Valley since 2011.
Brand Manager: Beer, Cider & Emerging BrandsEmployee since 2016
Nick has worked for the Sheehan Family Companies since 2016, first as a route salesman, then transitioning to Specialty Brand Manger in 2018. In 2020 he assumed the role of Brand Manager: Beer, Cider and Emerging Categories. Since then, he has worked extensively with new brands to enter the market, curate portfolios of current brands and grow all brands in market. Nick, better known as “Nuzzy”, previously served as Beer Director at The Ruck in Troy, NY where he received his Certified Cicerone in 2014.
Assistant Sales Manager: Wine & Spirits
Assistant Sales Manager: Northern FootprintEmployee since 2010
Scott started with the Sheehan Family Companies at Tri Valley Beverage in 2010 as a Sales Representative in Albany/Schenectady counties. Shortly after Craft Beer Guild opened in February 2013 Scott took on the role of Area Sales Manager for the Capital District. He has been the Assistant Sales Manager for the Northern Territories since 2018. Scott was born in Plattsburgh NY and a is graduate of Siena College (’02). He currently lives in the Town of Milton in Saratoga County with his wife Jen and their children Sean, Charlotte, and Mason.
Assistant Sales Manager: Southern FootprintEmployed since 2021
In 2007, Joe started his career in the beverage industry as a Sales Representative for Manhattan Beer and was soon promoted to Sales Supervisor. After joining Yonkers Brewing Company as the Sales Director in 2017, he significantly enhanced the company’s sales. Joe joined Sheehan Family Companies in 2021 as Area Sales Manager for Lower Westchester County. He assumed the role of Assistant Sales Manager for the Southern Territories within the same year. He was born and raised in Yonkers, NY and currently lives in the Town of Scarsdale with his wife Leslie and their children Annabelle and Haylie.
Area Sales Manager: Capitol Region
Area Sales Manager: Albany / Columbia / Greene / Rensselaer CountiesEmployed since 2009
Greg began his now 13 year career working for the Sheehan Family companies in 2009, as the Finger Lakes sales representative for TJ Sheehan. In 2012, he moved across NY to work for Tri Valley in the capital district where he grew up. Greg retained his position in the area when Craft Beer Guild of New York was created in 2013 and took the role of Specialty Brands Sales Representative in 2016, followed by Territory Development Manager in 2019. When the pandemic hit, Greg transitioned into role of Albany County off premise sales. In his free time he can most often be found on his mountain bike or at the gym.
Area Sales Manager: Northern Hudson ValleyEmployed since 2017
Ryan has worked at Craft NY since 2017, first as the Ulster County sales representative, where he learned the ins and outs of the trade. Thanks to his strong work ethic and knowledge in the field, he was promoted to Hudson Valley Area Sales Manager in 2021 where he drives sales and inspires his team.
Mike Van Riper
Area Sales Manager: Mid Hudson ValleyEmployed since 2019
Following a lengthy career as a store and district manager in retail, Mike joined Craft NY in the spring of 2019. After spending time as a sales representative, Mike quickly ascended to Territory Development Manager and then to his current position as Area Sales Manager in 2021. Mike graduated Cum Laude with a degree in Marketing Management from Pace University in Pleasantville, NY. When he isn’t selling beer, you can find him checking out his favorite jam bands or at a Ranger or Yankee game. Mike resides in Putnam County with his wife, two sons, and their dog Maggie.
Values in Action
– Gerald Sheehan, Chairman of the Board